:root{--ink:#11110f;--ink2:#1a1a17;--paper:#f2efe7;--paper2:#e8e3d8;--muted:#77746c;--line:rgba(17,17,15,.16);--blue:#1f6bff;--blue2:#0e4fd7;--serif:"Iowan Old Style","Baskerville","Times New Roman",serif;--sans:Poppins,"Avenir Next","Helvetica Neue",Arial,sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--sans);font-size:15px;line-height:1.55;-webkit-font-smoothing:antialiased}img{display:block;max-width:100%}a{color:inherit}.shell{width:min(1380px,calc(100% - 64px));margin:0 auto}.section{padding:126px 0}.site-header{height:88px;display:grid;grid-template-columns:1fr auto 1fr;align-items:center;border-bottom:1px solid var(--line)}.brand,.footer strong{font-size:21px;font-weight:600;letter-spacing:-.04em;text-decoration:none;color:var(--ink)}.brand span,.footer strong span{color:var(--blue)}.site-header nav{display:flex;gap:28px;align-items:center}.site-header nav a,.header-cta,.text-link{color:var(--ink);text-decoration:none;font-size:13px}.site-header nav a:hover,.text-link:hover{opacity:.58}.header-actions{justify-self:end;display:flex;align-items:center;gap:18px}.header-cta{border-bottom:1px solid var(--ink);padding-bottom:3px}.header-cta span,.text-link span{color:var(--blue)}.lang-switch{display:flex;align-items:center;gap:3px;border:1px solid var(--line);padding:3px}.lang-switch button{border:0;background:transparent;color:var(--muted);font:600 9px var(--sans);letter-spacing:.08em;padding:6px 7px;cursor:pointer}.lang-switch button.active{background:var(--ink);color:var(--paper)}
.eyebrow,.hero-kicker{font-size:11px;text-transform:uppercase;letter-spacing:.16em;color:var(--muted)}.eyebrow.light{color:#9c9990}.display{font-size:clamp(62px,8.3vw,126px);line-height:.91;letter-spacing:-.068em;font-weight:600;margin:24px 0}.display em,.section-title em,.case-title em{font-family:var(--serif);font-weight:400;letter-spacing:-.045em}.display em{color:var(--blue)}.section-title{font-size:clamp(42px,5.4vw,78px);line-height:1.02;letter-spacing:-.055em;margin:18px 0 0;font-weight:600}.lede{font-size:19px;line-height:1.55;color:#3f3d38;max-width:720px}.button{display:inline-flex;align-items:center;justify-content:space-between;gap:28px;min-height:54px;padding:0 20px;text-decoration:none;font-size:13px;font-weight:600;border:0;font-family:inherit;cursor:pointer}.button-dark{background:var(--ink);color:var(--paper);min-width:184px}.button-blue{background:var(--blue);color:#fff;min-width:210px}.button-light{background:var(--paper);color:var(--ink);min-width:180px}.button-outline{border:1px solid var(--line);min-width:180px}.section-head{display:grid;grid-template-columns:1.35fr .65fr;gap:100px;align-items:end;margin-bottom:64px}.section-head>p{margin:0;font-size:16px;line-height:1.65;color:#45433e;max-width:500px}.footer{min-height:120px;display:grid;grid-template-columns:1fr 1fr auto;align-items:center;border-top:1px solid var(--line)}.footer div{display:flex;gap:28px;font-size:10px;color:var(--muted);text-transform:uppercase;letter-spacing:.09em}.footer a{text-decoration:none;font-size:11px}.footer-links{display:flex;gap:18px!important;flex-wrap:wrap}
/* case pages */
.case-hero{padding:74px 0 44px}.case-hero-grid{display:grid;grid-template-columns:1.25fr .75fr;gap:70px;align-items:end}.case-title{font-size:clamp(62px,8vw,118px);line-height:.9;letter-spacing:-.067em;margin:18px 0 32px;font-weight:600}.case-intro{font-size:19px;line-height:1.55;color:#494741;margin:0}.case-facts{border-top:1px solid var(--line)}.case-facts div{display:grid;grid-template-columns:110px 1fr;gap:18px;padding:15px 0;border-bottom:1px solid var(--line)}.case-facts dt{font-size:9px;letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}.case-facts dd{margin:0;font-size:12px}.case-media{margin:0}.case-media img{width:100%;height:100%;object-fit:cover}.case-media figcaption{font-size:9px;letter-spacing:.08em;text-transform:uppercase;color:var(--muted);padding-top:8px;display:flex;justify-content:space-between;gap:20px}.ai-label{white-space:nowrap}.media-wide{height:min(70vw,820px)}.media-wide img{object-fit:cover}.case-copy-grid{display:grid;grid-template-columns:.42fr 1fr;gap:90px}.case-copy-grid h2{font-size:clamp(40px,5vw,72px);line-height:1.02;letter-spacing:-.05em;margin:0}.case-copy-grid h2 em{font-family:var(--serif);font-weight:400}.case-copy-grid .prose{max-width:690px}.prose p{font-size:17px;color:#4d4a44;margin:0 0 22px}.media-pair{display:grid;grid-template-columns:1fr 1fr;gap:20px}.media-pair .case-media{height:650px}.media-trio{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}.media-trio .case-media{height:500px}.pack-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}.pack-grid.six{grid-template-columns:repeat(3,1fr)}.pack-grid .case-media{background:#e7e1d6}.pack-grid img{aspect-ratio:3/4;object-fit:cover}.case-band{background:var(--ink);color:var(--paper)}.case-band .case-copy-grid .prose p{color:#bdb9ae}.case-band .section-title em{color:#abc0ff}.case-next{padding:72px 0}.case-next a{display:flex;justify-content:space-between;align-items:center;text-decoration:none;border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:28px 0}.case-next strong{font-size:26px;letter-spacing:-.04em}.case-next span{font-size:11px;color:var(--muted)}
/* loyalty static demo */
.loyalty-stage{display:grid;grid-template-columns:.78fr 1.22fr;gap:80px;align-items:center}.phone{width:min(390px,100%);height:760px;border:11px solid #151513;border-radius:48px;background:#f6f0e6;box-shadow:0 35px 80px rgba(17,17,15,.18);padding:14px;position:relative;margin:auto}.phone:before{content:"";position:absolute;top:8px;left:50%;transform:translateX(-50%);width:92px;height:24px;border-radius:20px;background:#151513;z-index:4}.phone-screen{height:100%;border-radius:34px;overflow-y:auto;overscroll-behavior:contain;background:#f1ede4;scrollbar-width:none}.phone-screen::-webkit-scrollbar{display:none}.loyalty-ui{padding:52px 18px 28px}.loyalty-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:20px;font-size:10px;letter-spacing:.12em;text-transform:uppercase}.loyalty-top b{font-size:13px;letter-spacing:-.04em}.loyalty-card{background:#be3140;color:#f8eadc;border-radius:25px;padding:24px;min-height:390px;display:flex;flex-direction:column;box-shadow:0 14px 30px rgba(72,29,33,.18)}.loyalty-card .logo{font-size:20px;font-weight:600;letter-spacing:-.04em}.loyalty-card h3{font-family:var(--serif);font-size:38px;font-weight:400;line-height:1;margin:25px 0 8px}.loyalty-card p{font-size:12px;margin:0;color:#f3d9d5}.qr{width:164px;height:164px;margin:auto;background:repeating-conic-gradient(#111 0 25%,#fff 0 50%) 50%/18px 18px;border:13px solid #fff;box-shadow:inset 0 0 0 4px #111}.card-code{text-align:center;font-size:10px;letter-spacing:.16em;margin-top:12px}.points-card{margin-top:14px;background:#fff;border-radius:18px;padding:18px}.points-row{display:flex;justify-content:space-between;align-items:end}.points-row strong{font-size:34px;letter-spacing:-.06em}.points-row small{color:var(--muted)}.progress{height:8px;background:#e8e3db;border-radius:99px;margin:14px 0;overflow:hidden}.progress i{display:block;width:68%;height:100%;background:#be3140}.reward-list{margin-top:14px}.reward-list h4{font-size:12px;text-transform:uppercase;letter-spacing:.1em;margin:0 0 10px}.reward{display:flex;justify-content:space-between;padding:14px 0;border-top:1px solid #e1ddd5;font-size:12px}.reward b{font-weight:600}.static-note{font-size:10px;line-height:1.5;color:var(--muted);margin-top:14px}
/* consumer */
.vertical-hero{padding:78px 0 90px}.vertical-hero .display{max-width:1150px}.vertical-hero-foot{display:grid;grid-template-columns:1fr auto;gap:70px;align-items:end;margin-top:58px}.choice-strip{border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.choice-strip .shell{display:grid;grid-template-columns:repeat(4,1fr)}.choice-strip div div{padding:26px 22px;border-right:1px solid var(--line)}.choice-strip div div:last-child{border-right:0}.choice-strip span{font-size:10px;color:var(--muted)}.choice-strip strong{display:block;font-size:18px;margin-top:6px}.decision-environment{background:var(--ink);color:var(--paper)}.environment-grid{display:grid;grid-template-columns:.55fr 1.45fr;gap:90px}.environment-grid .section-title{margin-top:0}.environment-grid p{font-size:18px;color:#bbb7ad;max-width:760px}.choice-cards{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line)}.choice-cards article{padding:26px 22px 30px;border-right:1px solid var(--line);border-bottom:1px solid var(--line)}.choice-cards article:last-child{border-right:0}.choice-cards span{font-size:10px;color:var(--muted)}.choice-cards h3{font-size:27px;letter-spacing:-.04em;margin:32px 0 10px}.choice-cards p{color:#55524c;font-size:13px;margin:0}.capabilities{border-top:1px solid var(--line)}.capabilities article{display:grid;grid-template-columns:80px .55fr 1fr;gap:30px;padding:26px 0;border-bottom:1px solid var(--line)}.capabilities span{font-size:10px;color:var(--muted)}.capabilities h3{font-size:26px;margin:0}.capabilities p{margin:3px 0 0;color:#55524c}.review-box{background:var(--blue);color:#fff;padding:70px;display:grid;grid-template-columns:1.15fr .85fr;gap:80px;align-items:end}.review-box .section-title{margin-top:16px}.review-box .section-title em{color:#dfe8ff}.review-lenses{display:grid;gap:1px;background:rgba(255,255,255,.25)}.review-lenses div{background:var(--blue);padding:18px 0;display:flex;justify-content:space-between}.review-lenses span{font-size:10px;letter-spacing:.12em}.review-lenses strong{font-size:18px}
/* hotel public */
.hotel-hero{padding:78px 0 82px}.hotel-hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:60px;align-items:center}.hotel-hero .display{font-size:clamp(58px,7.6vw,112px)}.hotel-hero-copy p{font-size:18px;max-width:650px;color:#494741}.hotel-window{background:#fff;box-shadow:0 35px 80px rgba(17,17,15,.14);overflow:hidden}.browser-bar{height:38px;border-bottom:1px solid var(--line);display:flex;gap:6px;align-items:center;padding:0 12px}.browser-bar i{width:6px;height:6px;border:1px solid #999;border-radius:50%}.browser-bar span{font-size:8px;color:#777;margin:auto}.hotel-photo{height:420px;position:relative;background:#ccc;overflow:hidden}.hotel-photo img{width:100%;height:100%;object-fit:cover}.hotel-photo:after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(10,10,8,.42),transparent 60%)}.hotel-overlay{position:absolute;left:26px;right:26px;bottom:24px;color:#fff;z-index:2;display:flex;justify-content:space-between;align-items:end;gap:20px}.hotel-overlay small{letter-spacing:.14em}.hotel-overlay h3{font-family:var(--serif);font-size:34px;font-weight:400;margin:4px 0 0}.hotel-overlay a{background:#fff;color:#111;text-decoration:none;padding:11px 14px;font-size:10px}.journey{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.journey article{padding:26px 22px;border-right:1px solid var(--line)}.journey article:last-child{border-right:0}.journey small{font-size:9px;color:var(--muted)}.journey h3{font-size:22px;margin:24px 0 5px}.journey p{font-size:12px;color:#55524c;margin:0}.merch-grid{display:grid;grid-template-columns:.68fr 1.32fr;gap:80px;align-items:center}.room-compare{display:grid;grid-template-columns:1fr 1fr;gap:16px}.room-card{background:#fff;padding:14px}.room-card img{width:100%;aspect-ratio:4/3;object-fit:cover}.room-card .tag{font-size:9px;text-transform:uppercase;letter-spacing:.12em;color:var(--muted)}.room-card h3{font-size:22px;margin:10px 0 6px}.room-card p{font-size:12px;color:#605d56}.room-card .room-bottom{display:flex;justify-content:space-between;align-items:center;margin-top:18px}.room-card button{background:var(--ink);color:#fff;border:0;padding:10px 12px;font:600 9px var(--sans)}.stack{background:#e7e2d7}.stack-grid{display:grid;grid-template-columns:1fr 1fr;gap:80px}.stack-diagram{display:grid;grid-template-columns:1fr auto 1fr;gap:16px;align-items:center}.stack-box{background:#f6f2e9;border:1px solid rgba(17,17,15,.12);padding:24px;display:grid;gap:10px}.stack-box small{font-size:9px;color:var(--muted);letter-spacing:.12em;margin-bottom:6px}.stack-box strong{font-size:13px}.stack-diagram>span{font-size:9px;color:var(--muted)}.stack-box.ours{border-top:4px solid var(--blue)}.cockpit-grid{display:grid;grid-template-columns:.65fr 1.35fr;gap:70px;align-items:start}.cockpit-ui{background:#171715;color:#fff;display:grid;grid-template-columns:52px 1fr 1fr;min-height:520px}.cockpit-ui aside{border-right:1px solid rgba(255,255,255,.12);padding:18px 13px;display:flex;flex-direction:column;gap:20px}.cockpit-ui aside b{color:#6f98ff}.cockpit-ui aside i{height:1px;background:#777}.editor{padding:30px 24px;border-right:1px solid rgba(255,255,255,.12)}.editor-head{display:flex;justify-content:space-between;font-size:9px;color:#aaa;margin-bottom:28px}.editor label{display:block;font-size:9px;color:#aaa;margin-bottom:15px}.editor input{display:block;width:100%;margin-top:6px;background:#242420;color:#fff;border:1px solid #383833;padding:11px;font:12px var(--sans)}.publish{margin-top:16px;background:var(--blue);color:#fff;border:0;padding:12px 14px;font:600 10px var(--sans)}.preview{padding:30px 22px;background:#eee8dc;color:#111}.preview>small{font-size:8px;color:#777}.preview-image{height:215px;margin:15px 0;background-image:url('https://images.pexels.com/photos/24805042/pexels-photo-24805042.jpeg?auto=compress&cs=tinysrgb&w=1200');background-size:cover;background-position:center}.preview-copy span{font-size:8px;letter-spacing:.13em}.preview-copy h4{font-family:var(--serif);font-size:30px;font-weight:400;margin:7px 0}.preview-copy p{font-size:11px}.preview-copy button{border:0;background:#111;color:#fff;padding:10px 12px;font:600 9px var(--sans)}.price-grid{display:grid;grid-template-columns:1.2fr .8fr;gap:20px}.scope{border-top:1px solid var(--line)}.scope p{padding:15px 0;margin:0;border-bottom:1px solid var(--line)}.price-card{background:#fff;padding:34px}.price-card>strong{display:block;font-size:46px;letter-spacing:-.06em;margin:26px 0 0}.price-card>span{font-size:10px;color:var(--muted)}.care{border-top:1px solid var(--line);margin-top:28px;padding-top:20px}.care b{display:block;font-size:20px;margin-top:5px}.fit-list{display:grid;grid-template-columns:repeat(2,1fr);gap:1px;background:var(--line)}.fit-list article{background:var(--paper);padding:26px}.fit-list b{font-size:18px}.fit-list p{font-size:13px;color:#55524c;margin-bottom:0}.audit-section{background:var(--blue);color:#fff}.audit-grid{display:grid;grid-template-columns:1fr 1fr;gap:90px}.audit-section .section-title em{color:#dfe8ff}.audit-points{display:flex;gap:20px;flex-wrap:wrap;font-size:10px;letter-spacing:.1em;margin-top:34px}.audit-form{background:#fff;color:#111;padding:28px}.audit-form label{display:block;font-size:10px;letter-spacing:.08em;text-transform:uppercase;margin-bottom:14px}.audit-form input,.audit-form textarea{width:100%;display:block;margin-top:7px;padding:13px;border:1px solid #d5d1c8;background:#f8f5ef;font:13px var(--sans)}.form-row{display:grid;grid-template-columns:1fr 1fr;gap:12px}.audit-form button{width:100%}
@media(max-width:980px){.shell{width:min(100% - 36px,1380px)}.site-header{grid-template-columns:1fr auto}.site-header nav{display:none}.section{padding:100px 0}.section-head,.case-hero-grid,.case-copy-grid,.loyalty-stage,.vertical-hero-foot,.environment-grid,.review-box,.hotel-hero-grid,.merch-grid,.stack-grid,.cockpit-grid,.audit-grid{grid-template-columns:1fr}.section-head,.case-copy-grid{gap:35px}.media-pair .case-media{height:480px}.pack-grid{grid-template-columns:repeat(2,1fr)}.pack-grid.six{grid-template-columns:repeat(3,1fr)}.choice-cards{grid-template-columns:1fr 1fr}.journey{grid-template-columns:1fr 1fr}.cockpit-ui{grid-template-columns:46px 1fr}.preview{grid-column:2}.price-grid{grid-template-columns:1fr}.footer{grid-template-columns:1fr auto;gap:20px}.footer>div{grid-column:1/-1;grid-row:2}.case-hero-grid{gap:32px}.case-facts{max-width:600px}.loyalty-stage{gap:45px}.vertical-hero-foot{gap:35px}.hotel-hero-grid{gap:45px}}
@media(max-width:650px){.shell{width:calc(100% - 28px)}.site-header{height:72px}.header-actions{gap:8px}.header-cta{display:none}.section{padding:78px 0}.display{font-size:16vw}.section-title,.case-copy-grid h2{font-size:12vw}.case-title{font-size:16vw}.media-wide{height:76vw}.media-pair,.media-trio{grid-template-columns:1fr}.media-pair .case-media,.media-trio .case-media{height:auto}.media-pair img,.media-trio img{aspect-ratio:4/3}.pack-grid,.pack-grid.six{grid-template-columns:1fr 1fr;gap:10px}.case-media figcaption{font-size:8px}.case-facts div{grid-template-columns:90px 1fr}.phone{height:680px;border-radius:40px}.phone-screen{border-radius:28px}.choice-strip .shell{grid-template-columns:1fr 1fr}.choice-strip div div:nth-child(2){border-right:0}.choice-cards{grid-template-columns:1fr}.choice-cards article{border-right:0}.capabilities article{grid-template-columns:40px 1fr}.capabilities p{grid-column:2}.review-box{padding:38px 24px}.hotel-photo{height:320px}.hotel-overlay{left:18px;right:18px}.hotel-overlay a{display:none}.journey{grid-template-columns:1fr 1fr}.room-compare{grid-template-columns:1fr}.stack-diagram{grid-template-columns:1fr}.stack-diagram>span{text-align:center}.cockpit-ui{grid-template-columns:38px 1fr}.preview{grid-column:1/-1}.editor{border-right:0}.fit-list{grid-template-columns:1fr}.audit-form{padding:20px}.form-row{grid-template-columns:1fr}.footer{padding:34px 0;grid-template-columns:1fr}.footer>div{grid-row:auto}.footer-links{flex-direction:column;gap:5px!important}}